Chapter 13 Co-creation and the sharing economy in hospitality

Jörn Fricke

Useful videos

Dell and Hilton: Shaping the Future of Hospitality

The Journey of Co Creation

Starwood’s Marriott Travel Brilliantly

I have 500 flatmates: London rediscovers co-housing | How We Live Now

Useful case studies and other insights

  1. Klaus K Design Hotel in Helsinki

    http://klauskhotel.com/en/the-hotel

  2. Podshare

    http://podshare.co/

  3. Common

    http://common.com

  4. Roost Apartment Hotel

    http://myroost.com/

  5. JoandJoe (AccorHotels)

    http://joandjoe.com/en/

  6. What Japanese etiquette can tell us about good UX design

    http://fastcodesign.com/3048651/what-japanese-etiquette-can-tell-us-about-good-ux-design

  7. Amid Global Tension, Luxury Hotel Brands Emphasize Human Connection

    https://skift.com/2016/12/13/amid-global-tension-luxury-hotel-brands-emphasize-human-connection/

Further discussion questions

  1. How far can co-creation evolve in forms such as co-living, co-working and other forms of shared space with hospitality? What can the hospitality industry learn from this?
  2. Home, office, hotel…in which areas do you think there can be overlap between these concepts? How can co-creation help in this respect?
  3. How can traditional hotels react to the rising popularity of sharing space and co-living?
  4. What will the inclusion of social spaces in the hospitality business mean with regards to the rising popularity of the sharing economy?