Videos by Chapter
Video 1
Digital Marketing Body Language
PR Smith reveals what digital body language is, how it helps savvy marketers to get closer to their customers
Video 2
What's New
PR Smith reveals what’s new in the 4th edition of Emarketing Excellence
Video 3
SOSTAC©
PR Smith shows how to write the perfect plan using his SOSTAC© Planning process - in just 4 minutes.
Video 4
The Ladder of Engagement
PR Smith explains the importance of the ladder of engagement in creating brand loyalty
Video 5
Marketing Automation
PR Smith looks at automated marketing and the its relevance to marketing communications, relationship management and customer behaviour