Corporate Communication

A Marketing Viewpoint

1st Edition

Useful Links


Reputation Institute
Reputation Rx
Center for Corporate and Organizational Marketing Studies
Corporate Communication International
Arthur W. Page Society
CSR Europe
International Corporate and Marketing Communication Association
European Association of Communication Directors
European communication monitor

Related Titles

The Alignment Factor: Leveraging the Power of Total Stakeholder Support (Cees B. M. Van Riel)
Contemplating Corporate Marketing, Identity and Communication (edited by Klement Podnar, John Balmer)
Contemporary Perspectives on Corporate Marketing: Contemplating Corporate Branding, Marketing and Communications in the 21st Century (edited by John M. T. Balmer, Laura Illia, Almudena González del Valle Brena)
Corporate Branding: Areas, Arenas and Approaches (edited by T. C. Melewar, Sharifah Faridah Syed Alwi)
Corporate Reputation and the News Media: Agenda-setting within Business News Coverage in Developed, Emerging, and Frontier Markets (edited by Craig Carroll)
Corporate Social Responsibility: Readings and Cases in a Global Context, 2nd edn
(edited by Andrew Crane, Dirk Matten, Laura Spence)
Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management (van Riel Cees, Cees B. M. Van Riel, Charles J. Fombrun, Charles J. Fombrun)
Facets of Corporate Identity, Communication and Reputation (edited by T. C. Melewar)
From Corporate to Social Media: Critical Perspectives on Corporate Social Responsibility in Media and Communication Industries (Marisol Sandoval)
Planning the Corporate Reputation (RLE Marketing) (Vic Markham)
Revealing the Corporation: Perspectives on Identity, Image, Reputation, Corporate Branding and Corporate Level Marketing (edited by John Balmer, Stephen Greyser)

Journal Links

Corporate Communications: An International Journal
Corporate Reputation Review
European Journal of Marketing
International Journal of Strategic Communication
Journal of Brand Management
Journal of Communication Management
Journal of Marketing Communications
Journal of Promotion Management
Journal of Public Relations Research
Public Relations Review